Colorful Carpets

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Website Case Study

About Client

Colorful Carpets is an established company offering their services since 2000. Chris (business owner) reached out to Top Page Rankers (TPR) for a website in January 2019. At that time, Chris was working with another agency and had already built a website with them, which he was not very impressed with.

About Product

Chris provides his customers excellent carpet color change, color restoration, design dye, Russian rug restoration, bleach spot repair services, and classes. The ultimate goal of Colorful Carpets was to build a website that gives its customers premium vibes about the company’s services and enhances the customer experience through a creative UI.

The client shared the old website he had built through his last agency, so we thoroughly examined the complete website to avoid mistakes. The old website had zero animations, an outdated design, and less load speed due to poor optimization. By talking to him, our expert coordinator found that the main reason not to continue with the last agency was insufficient work quality and lack of communication. We designed a customized theme based on the client’s requirements and communicated all the major characteristics with Chris to keep him in the loop. Our design portrayed premium vibes, the animations were interactive, and the overall website was optimized.

Challenges And Solutions



The client wanted an appealing website with interactive UI.
Our designers carefully studied the client's requirements and designed the best suitable modern design for the website.
The client had a high bounce rate on his website.
We added animations to the website to enhance the user experience for visitor’s engagement.
Due to Insufficient SEO efforts, the client was not ranking on the search engine.
We dedicated an SEO team for website optimization and ranked #1 on Google SERP.
The website had many flaws which drastically affected the loading speed.
With optimized design and bug removal, the website was on track, and the loading speed was considerably improved.
The client wanted us to remain in contact during the project.
A dedicated coordinator was assigned to the project, so we communicated all the details to the client.


After receiving the website and checking it thoroughly, Chris was overwhelmed. He was so happy with our service that he wanted us to do another website project. At the same time, he also shared his GMB profile for us to optimize. We ranked Chris’s website and achieved the following milestones.

UI Results

UI ResultsBounce Rate:  30%

Website Interactivity

70% Increase in Audience

Optimization Results

Loading Speed: Less than 3 Seconds

Colorful Carpets

Hi, my name is Chris Howell. I own multiple businesses, and over the years, I’ve worked with a lot of different web designers who made websites for my businesses. A couple of years ago, I learned about the services of Top Page Rankers. They recently completed two websites for me that I couldn’t possibly be more happier with. The websites are simply gorgeous. They’re easy to navigate; they load quickly. We are getting lots of calls from people who found us online. They’re complimenting the appearance of the websites, and Top Page Rankers has been wonderful to work with. They’re very responsive, they’re friendly, and I just I highly recommend their services.